Mr. Neimark's newest book, "The Rise of Fashion and Lessons Learned at Bergdorf Goodman" is now available at Amazon.com.
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Published this month by Fairchild Books, the tome features short stories about his ascent from high school drop-out to the chief executive of Bergdorf's, which he transformed "from an old, dull, expensive, intimidating store to a young, exciting, expensive, intimidating store." He recounts his store experiences, and impressions of designers like Donna Karan ("When she had a small business, small ego—now she has a large business"), the Fendi sisters ("Always looking for the best deal, usually found it") and Michael Kors ("Central casting for talent and good looks").Read more
