Monday, September 22, 2008

New Kodak Dry Lab at

For more insights on the new Kodak Dry Lab that is in operation at and other retailers, see the following Eastman Kodak Company press release

COLOGNE, Germany, Sept 23, 2008 /PRNewswire-FirstCall via COMTEX/ -- Eastman Kodak's award-winning KODAK Adaptive Picture Exchange (APEX), a powerful modular, thermal dry lab system, has quickly become the most widely adopted new dry lab system in Europe according to FutureSource Consulting. Kodak achieved this lead position in less than four months since the first APEX shipment in June 2008. This behind-the-counter solution mirrors Kodak's leadership position in front-of-the-counter kiosk solution, with more than 90,000 units installed worldwide.

"When we first conceived the Adaptive Picture Exchange, we knew retailers would need a digital printing solution that helps provide dramatic profitability improvements while minimizing capital expenditure and risk, in order to position themselves for today and for the future," said Brad Kruchten, general manager, Retail Printing and vice president, Eastman Kodak Company. "With APEX, we've delivered a solution that allows retailers to leverage their existing capital investment as their starting point to access new and highly profitable business opportunities. It's an honor to see that key retailers globally recognize our efforts, showing that they trust us to quickly assess the rapidly changing market needs and bring them relevant, timely and profitable solutions."

The KODAK Adaptive Picture Exchange, which combines unique technology innovations with Kodak's award winning applications and retail systems expertise, embodies Kodak's commitment to retailers to deliver unprecedented adaptability, ease-of-use, flexibility and scalability while enabling quick and easy production of profitable, high quality imaging products and dramatically reducing retailer costs and complexity.

As a result, retailers have responded strongly to the benefits the system provides, including reduced setup and training time, increased employee productivity and increased efficiencies and profit from the combination of new simple user interface design, substantially reduced number of media types, the connectable and modular small footprint core design and low capital cost.
"It's very important for us that the new solution not only processes the images quickly, but that it is also very customer friendly and easy to use via a touch screen," said Frank Boehm, managing director of Media Markt Schwerin in Germany. "More and more of our customers want to do more with their photos. We are happy to meet this demand and offer additional services, with brilliant products at premium quality, to our customers through the APEX."

New components within the KODAK Adaptive Picture Exchange include the KODAK 7000 Photo Printer, KODAK XTRALIFE II Paper, KODAK DL2100 Duplex Printer, and new KODAK Adaptive Picture Exchange/APEX Workstation with advanced high-speed processing capability and efficient workflow software, all in a highly ergonomic and easy-to-use overall design. The Adaptive Picture Exchange allows retailers to scale from low- to high-volume environments as business needs expand. Because the components of APEX are so modular, a retailer can choose from dozens of configuration options to best meet their needs.

"I developed my new shop at the same time Kodak developed APEX, which was very fortunate," said Robert de Klijne, owner of Foto Fun Store. "The APEX is an incredibly good concept that takes the work out of my hands. It ensures that I no longer need an operator. The operator has become a salesperson. With APEX I've got my hands free to help customers."

New KODAK Picture Kiosk v2.0 Software

The new KODAK Picture Kiosk v2.0 Software Upgrade for the KODAK Picture Kiosk encourages consumers to make premium products easily through dedicated attract loops and premium product visualization with customer images - right at the order summary. It delivers improved workflows that make it easier for consumers do what they want, from finding their important pictures to stunning premium product items, quickly and easily. The software also enables direct G3 and G4 series kiosk connectivity to the KODAK DL2100 Duplex Printer, allowing retailers to leverage their existing KODAK Picture Kiosk hardware investment as the basis for expansion into fast-growth double-sided photobooks, greeting cards and calendars right in the store. In addition, the new software also enables ordering of exciting off-site photo-merchandise that deliver even more profitable retailer opportunities while delivering on the promise of consumer digital photography.

Scan Photos, 35mm Slide and Negative Scanning, Photo Restoration, Digital Printing -